VideoAmp
Founded Year
2014Stage
Series G | AliveTotal Raised
$587.1MValuation
$0000Last Raised
$150M | 1 yr agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+14 points in the past 30 days
About VideoAmp
VideoAmp is a software and data company that specializes in media measurement and optimization within the advertising industry. The company offers tools for planning and optimizing video plans, measuring cross-platform media performance, and enhancing return on investment for advertisers. VideoAmp primarily serves agencies, brands, and publishers looking to deploy media budgets more efficiently and generate more advertising revenue. It was founded in 2014 and is based in Los Angeles, California.
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ESPs containing VideoAmp
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The connected & broadcast TV targeting market refers to the use of data and technology to target specific audiences with relevant advertising on both traditional broadcast TV and streaming services. This market is driven by the increasing adoption of connected devices and the growing demand for personalized content. The solutions offered in this market include programmatic advertising, addressable…
VideoAmp named as Highflier among 15 other companies, including The Trade Desk, Magnite, and iSpot.tv.
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Expert Collections containing VideoAmp
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
VideoAmp is included in 4 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,257 items
Conference Exhibitors
6,062 items
Companies that will be exhibiting at CES 2018
Ad Tech
4,236 items
Companies offering tech-enabled marketing and advertising services.
Targeted Marketing Tech
453 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
VideoAmp Patents
VideoAmp has filed 22 patents.
The 3 most popular patent topics include:
- data management
- promotion and marketing communications
- computer security
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
2/4/2020 | 8/27/2024 | Promotion and marketing communications, Market segmentation, Market research, Social networking services, Machine learning | Grant |
Application Date | 2/4/2020 |
|---|---|
Grant Date | 8/27/2024 |
Title | |
Related Topics | Promotion and marketing communications, Market segmentation, Market research, Social networking services, Machine learning |
Status | Grant |
Latest VideoAmp News
Jan 10, 2025
January 10, 2025 13.14 Europe/London Monday night’s debut episode of WWE’s RAW on Netflix captured an audience of 4.9 million views globally. In the United States, the telecast averaged 2.6 million households, according to VideoAmp. The figures are 116% higher than RAW’s average 2024 US audience of 1.2 million households, and higher than any other Monday Night RAW broadcast in the past five years. Monday’s event featured appearances from Dwayne “The Rock” Johnson, The Undertaker, Logan Paul, Travis Scott and John Cena, who officially kicked off his year-long farewell tour which will be featured prominently on Netflix. In January 2024, WWE and Netflix struck a landmark deal to bring WWE’s flagship weekly program, RAW, to Netflix beginning in 2025. Netflix is now the exclusive home of RAW in the United States, Canada, the UK, Australia and Latin America, among many other global territories.
VideoAmp Frequently Asked Questions (FAQ)
When was VideoAmp founded?
VideoAmp was founded in 2014.
Where is VideoAmp's headquarters?
VideoAmp's headquarters is located at 12121 Bluff Creek Drive, Los Angeles.
What is VideoAmp's latest funding round?
VideoAmp's latest funding round is Series G.
How much did VideoAmp raise?
VideoAmp raised a total of $587.1M.
Who are the investors of VideoAmp?
Investors of VideoAmp include Vista Credit Partners, RTL Group, Ankona Capital, Neuberger Berman, EPIQ Capital Group and 17 more.
Who are VideoAmp's competitors?
Competitors of VideoAmp include IRIS.TV and 7 more.
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Compare VideoAmp to Competitors
SimulMedia operates in cross-channel TV advertising, focusing on ad buying and media planning within the advertising technology sector. The company provides a platform that allows businesses to plan, activate, and measure TV campaigns across linear, streaming, and gaming channels, using data for audience targeting and budget management. SimulMedia serves advertisers and agencies seeking to improve their TV advertising outcomes. It was founded in 2008 and is based in New York, New York.
iSpot.tv provides TV streaming advertising services. The company offers services that allow advertisers to measure the effectiveness of their ads, enhance their media plans, and attribute advertising results for cross-platform campaigns. Its services provide insights into the performance of every ad on television with precision and granularity. It was founded in 2012 and is based in Bellevue, Washington.
Quantcast specializes in digital advertising and audience insights within the advertising technology sector. The company offers a platform that leverages AI and machine learning to provide cookieless advertising, brand advertising, performance advertising, and audience intelligence solutions. Quantcast primarily serves brands, agencies, and publishers looking to optimize their digital advertising strategies. It was founded in 2006 and is based in San Francisco, California.
Twimbit is a research and advisory firm. It specializes in providing industry intelligence and strategic services across various sectors. The company offers a business intelligence platform, strategic advisory, and data analytics services to enhance customer and employee experiences, support business-to-business (B2B) marketing, and facilitate enterprise sales. Twimbit primarily serves sectors such as telecoms, banking, customer experience, and disruptive technologies. It was founded in 2019 and is based in Singapore.
INCRMNTAL focuses on incrementality measurement within the marketing analytics sector. The platform allows advertisers to evaluate the incremental impact of their marketing activities on key performance indicators without relying on user-level data. INCRMNTAL serves various industries including gaming, fintech, travel, lifestyle, eCommerce, and agencies, offering solutions for online and offline marketing channel analysis. It was founded in 2020 and is based in Ramat Gan, Israel.
LiftLab is a company focused on optimizing marketing spend and revenue forecasting through its marketing analytics SaaS platform. The company provides a suite of tools that combine economic modeling with specialized media experimentation to offer brands and agencies accurate insights into marketing effectiveness. LiftLab's platform is designed to link causal-based geo experiments with correlative mix models, enabling performance teams to measure sales lift and optimize future spend levels by channel, campaign, or tactic. LiftLab was formerly known as Proxima Analytics, Inc.. It was founded in 2018 and is based in Oakland, California.
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