Pat McGrath Labs
Founded Year
2016Stage
Private Equity - II | AliveTotal Raised
$82MValuation
$0000Last Raised
$60M | 7 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-146 points in the past 30 days
About Pat McGrath Labs
Pat McGrath Labs is a cosmetics company focused on makeup products and beauty solutions. The company offers makeup items including eyeshadows, lipsticks, and foundations, as well as skincare products and makeup application tools. It was founded in 2016 and is based in New York, New York.
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Expert Collections containing Pat McGrath Labs
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Pat McGrath Labs is included in 4 Expert Collections, including Direct-To-Consumer Brands (Non-Food).
Direct-To-Consumer Brands (Non-Food)
1,192 items
Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.
E-Commerce
11,142 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Beauty & Personal Care
2,255 items
Startups in the beauty & personal care space, including cosmetics brands, shaving startups, on-demand beauty services, salon management platforms, and more.
Unicorns- Billion Dollar Startups
1,257 items
Latest Pat McGrath Labs News
Dec 11, 2024
If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. After an anonymous entry shared on Instagram celebrity-spotting account DeuxMoi broke down Taylor Swift’s Eras Tour glam last spring, the self-made billionaire’s ardent fans were quick to scoop up every last tube of the red lipstick responsible for her signature on-stage look. That exact red lipstick — Pat McGrath Labs’ liquid lipstick in shade Elson 4 — is finally back in stock after a year-long wait. Makeup artist Pat McGrath has since confirmed that the Elson 4 shade is behind her last-all-night Eras Tour smile in interviews and via her makeup line’s Instagram account. The makeup artist is responsible for a number of Swift’s memorable looks, including Swift’s appearance at the 2022 MTV Video Music Awards and her glimmering makeup in the “Bejeweled” music video, where McGrath even made a surprise cameo. Related Articles Swift has been rumored to wear various shades of red lipstick , including Mac Cosmetics’ iconic Ruby Woo, Nars’ Dragon Girl, and Chanel’s Pirate. Pat McGrath’s Elson 4 tone aligns with these picks as it also has cool undertones — those blue-red pigments deliver more depth and vibrancy than a warm red, all while making teeth look whiter. But what sets this particular lipstick apart from the 14-time Grammy winner’s previous picks is its long-wearing finish, ideal for three hours of singing and dancing (sometimes in the rain) while on tour. The velvety formula has a soft-matte finish that dries down to a weightless feel with transfer-proof staying power. You May Also Like Taylor Swift reportedly wears Pat McGrath’s lipstick in shade Elson 4 while performing on stage during “The Eras Tour” at the Hard Rock stadium in Miami Gardens, Florida, October 18, 2024. Photo by CHANDAN KHANNA / AFP Whether you’re shopping for yourself or for a gift for the Swiftie in your life , you’ll want to move fast to grab a tube of Pat McGrath’s Liquilust Legendary Wear Lipstick in Elson 4 before it disappears again. Shop it below, then keep scrolling to browse more Swift-approved red lipsticks. Sign up for WWD Shop’s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP. Pat McGrath Labs Liquilust Legendary Wear Lipstick in Elson 4
Pat McGrath Labs Frequently Asked Questions (FAQ)
When was Pat McGrath Labs founded?
Pat McGrath Labs was founded in 2016.
Where is Pat McGrath Labs's headquarters?
Pat McGrath Labs's headquarters is located at 126 5th Ave, New York.
What is Pat McGrath Labs's latest funding round?
Pat McGrath Labs's latest funding round is Private Equity - II.
How much did Pat McGrath Labs raise?
Pat McGrath Labs raised a total of $82M.
Who are the investors of Pat McGrath Labs?
Investors of Pat McGrath Labs include Eurazeo and One Luxury Group.
Who are Pat McGrath Labs's competitors?
Competitors of Pat McGrath Labs include Charlotte Tilbury, Range Beauty, Oddity, Pound Cake, Haus Laboratories and 7 more.
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