Novel
Founded Year
2021Stage
Seed VC | AliveTotal Raised
$6MLast Raised
$6M | 3 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-145 points in the past 30 days
About Novel
Novel is a company that focuses on customer retention in the ecommerce industry. It offers a modern retention platform that allows businesses to engage and reward their customers through Apple and Google wallet passes, push notifications, and loyalty programs. The company primarily serves the ecommerce industry. It was founded in 2021 and is based in New York, New York.
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ESPs containing Novel
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The white-label digital wallets market refers to a range of customizable solutions that allow businesses to offer their customers a branded digital wallet. These wallets offer functionalities such as payment processing, fund transfers, and loyalty programs. Solutions typically include an API that allows businesses to integrate the digital wallet functionality into their existing applications or pl…
Novel named as Challenger among 12 other companies, including Ericsson, Fiserv, and Pismo.
Novel's Products & Differentiators
NFT Creation
Import an existing collection or easily make a new one using the Novel Generator.
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Research containing Novel
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Novel in 1 CB Insights research brief, most recently on Mar 14, 2023.
Mar 14, 2023 report
Retail Tech 100: The most promising retail tech startups of 2023Expert Collections containing Novel
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Novel is included in 7 Expert Collections, including E-Commerce.
E-Commerce
11,142 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Blockchain
13,486 items
Companies in this collection build, apply, and analyze blockchain and cryptocurrency technologies for business or consumer use cases. Categories include blockchain infrastructure and development, crypto & DeFi, Web3, NFTs, gaming, supply chain, enterprise blockchain, and more.
Payments
3,082 items
Companies in this collection provide technology that enables consumers and businesses to pay, collect, automate, and settle transfers of currency, both online and at the physical point-of-sale.
Fintech
9,394 items
Companies and startups in this collection provide technology to streamline, improve, and transform financial services, products, and operations for individuals and businesses.
Loyalty & Rewards Tech
178 items
Digital Content & Synthetic Media
1,771 items
The Digital Content collection includes companies that use technology to create, manage, and distribute digital content under all forms, including images, videos, audio, and text, among others.
Novel Frequently Asked Questions (FAQ)
When was Novel founded?
Novel was founded in 2021.
Where is Novel's headquarters?
Novel's headquarters is located at New York.
What is Novel's latest funding round?
Novel's latest funding round is Seed VC.
How much did Novel raise?
Novel raised a total of $6M.
Who are the investors of Novel?
Investors of Novel include Ulu Ventures, Lerer Hippeau, Costanoa Ventures, Roth Martin, Sugar Capital and 3 more.
Who are Novel's competitors?
Competitors of Novel include Embargo and 6 more.
What products does Novel offer?
Novel's products include NFT Creation and 2 more.
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Compare Novel to Competitors
LoyaltyLion is a customer loyalty platform that provides loyalty program software for the eCommerce industry. The company offers tools for managing loyalty programs and provides integration with platforms such as Shopify to facilitate reward systems and loyalty analytics. LoyaltyLion was formerly known as Streetvite. It was founded in 2012 and is based in London, United Kingdom.
Hashtag Loyalty specializes in customer engagement for the hospitality and retail sectors. The company offers a suite of tools designed to enhance customer loyalty, gather feedback, and facilitate targeted marketing campaigns. Hashtag Loyalty's solutions cater primarily to businesses looking to improve customer retention and increase revenue through data-driven engagement strategies. It was founded in 2015 and is based in Mumbai, India.
Async Art is a company focused on leveraging blockchain technology for the art sector. They provide a platform for artists, musicians, and collectors to create, interact with, and collect Master/Layer based classic artworks as non-fungible tokens (NFTs). It was founded in 2016 and is based in San Francisco, California.
Smile.io provides loyalty programs within the e-commerce industry. It offers a platform for businesses to create and manage customer loyalty programs that reward purchases, customers, and referrals. The company serves the e-commerce sector and offers integrations with various marketing tools and analytics to measure loyalty initiatives. It was founded in 2012 and is based in Waterloo, Canada.
Oneshop offers a client engagement platform providing tools for retail stores. The company offers a suite of tools including marketing automation, loyalty programs, social commerce, digital selling, and clienteling. Oneshop primarily serves the retail industry, providing solutions that integrate with point-of-sale and eCommerce systems. It was founded in 2019 and is based in New Paltz, New York.
Annex Cloud provides enterprise loyalty solutions within the customer experience and technology sectors. Its main offerings include a platform for customer engagement, retention, and advocacy, utilizing zero- and first-party data to create personalized experiences. The company serves sectors that require loyalty programs, such as retail and e-commerce. It was founded in 2011 and is based in Allen, Texas.
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