Iterable
Founded Year
2013Stage
Unattributed VC | AliveTotal Raised
$342.9MLast Raised
$500K | 3 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-62 points in the past 30 days
About Iterable
Iterable operates as a cross-channel marketing platform. It empowers growth marketers to create user engagement campaigns throughout the full lifecycle and across all channels. It supports marketers in segmenting users, building workflows, automating touchpoints, testing strategies at scale, and more. It was founded in 2013 and is based in San Francisco, California.
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Iterable's Product Videos
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ESPs containing Iterable
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The omnichannel customer engagement market focuses on providing personalized and real-time user engagement across multiple channels. The market aims to solve the challenge of retaining users and keeping them engaged by identifying drop off points in the user journey and setting up triggers to drive ongoing engagement throughout the customer lifecycle. The market emphasizes understanding customer d…
Iterable named as Leader among 15 other companies, including Pegasystems, Braze, and MoEngage.
Iterable's Products & Differentiators
Iterable
Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships.
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Research containing Iterable
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Iterable in 5 CB Insights research briefs, most recently on Mar 18, 2024.
Oct 18, 2022
The Transcript from Yardstiq: Is Okta an M&A target?
Oct 12, 2022 report
Top marketing automation companies — and why customers chose them
Expert Collections containing Iterable
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Iterable is included in 6 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,257 items
Grocery Retail Tech
831 items
Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.
Conference Exhibitors
5,302 items
Targeted Marketing Tech
659 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Tech IPO Pipeline
257 items
The tech companies we think could hit the public markets next, according to CB Insights data.
Artificial Intelligence
7,146 items
Iterable Patents
Iterable has filed 5 patents.
The 3 most popular patent topics include:
- artificial intelligence
- data mining
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
10/19/2021 | 1/30/2024 | Database management systems, Property taxes, Email, Social networking services, Data management | Grant |
Application Date | 10/19/2021 |
|---|---|
Grant Date | 1/30/2024 |
Title | |
Related Topics | Database management systems, Property taxes, Email, Social networking services, Data management |
Status | Grant |
Latest Iterable News
Dec 20, 2024
By William Jepma , Writer, Editor, and Analyst at Solutions Review The editors at Solutions Review have curated this list of the most noteworthy MarTech news from the week of December 20th. This round-up covers announcements and updates from Salesforce, Iterable, CallRail, and more. Keeping tabs on the most relevant CRM and MarTech news can be time-consuming. As a result, our editorial team aims to summarize the week’s top headlines in the marketing technology landscape. The Solutions Review editors will compile a weekly round-up of vendor product news, mergers and acquisitions, venture capital funding, talent acquisition, and other noteworthy MarTech news. With that in mind, here is some of the top MarTech news from December 20th. For early access to all the expert insights published on Solutions Review, join Insight Jam , a community dedicated to enabling the human conversation on AI. Top MarTech News From the Week of December 20th, 2024 AdLib Media Group, an advertising software company for independent agencies and in-house programmatic teams, has partnered with Infolinks Media, a premium advertising marketplace. With this partnership, AdLib Media Group will provide its clients unique access to an array of curated inventory across Infolinks’ exclusive network of premium display, video, in-app, and connected television (CTV) publishing partners. All AdLib clients can take advantage of the Infolinks partnership, but long-time dLib advertising agency and brand partners will be the first to receive access. Salesforce, the global AI-powered CRM, has announced Agentforce 2.0, the latest version of its digital labor platform for enterprises. This release introduces a library of pre-built skills, workflow integrations for rapid customization, the ability to deploy Agentforce in Slack, and advancements in the platform’s agentic reasoning and retrieval augmented generation (RAG). These updates can help businesses scale their workforce with customized agents that are capable of handling complex, multi-step tasks with increased precision and accuracy. The full release of Agentforce 2.0 will be generally available in February 2025, although specific features will be released in advance, with some available now.
Iterable Frequently Asked Questions (FAQ)
When was Iterable founded?
Iterable was founded in 2013.
Where is Iterable's headquarters?
Iterable's headquarters is located at 201 Spear Street, San Francisco.
What is Iterable's latest funding round?
Iterable's latest funding round is Unattributed VC.
How much did Iterable raise?
Iterable raised a total of $342.9M.
Who are the investors of Iterable?
Investors of Iterable include Artisanal Ventures, Charles River Ventures, Blue Cloud Ventures, Viking Global Investors, Adams Street Partners and 18 more.
Who are Iterable's competitors?
Competitors of Iterable include Aampe, Insider, Blueshift, mediarithmics, Springbot and 7 more.
What products does Iterable offer?
Iterable's products include Iterable and 1 more.
Who are Iterable's customers?
Customers of Iterable include Zillow, Calm and Fender.
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Compare Iterable to Competitors
Cordial is a cross-channel marketing and customer engagement platform that automates communication for enterprise brands. The company offers services that include cross-channel messaging, customer data platform capabilities, and journey orchestration, which support marketing campaigns. Cordial serves the e-commerce and digital marketing sectors, providing tools for email, SMS, and mobile app marketing. It was founded in 2014 and is based in San Diego, California.
Optimove focuses on customer-led marketing within the digital marketing industry. It offers a platform that leverages real-time customer data and AI to orchestrate personalized multichannel marketing campaigns. The company primarily serves sectors such as gaming, retail, and mobile apps. It was founded in 2012 and is based in Tel Aviv, Israel.
Insider specializes in providing enterprise marketers with a platform for individualized, cross-channel customer experiences. Its main offerings include a customer data platform that connects customer data across various channels, an AI intent engine to predict customer behavior, and tools to individualize customer experiences across multiple channels such as web, app, email, SMS, and messaging apps. Its solutions are designed to optimize customer acquisition, engagement, and retention for businesses in sectors such as retail, automotive, and travel. It was founded in 2012 and is based in Istanbul, Turkey.
MoEngage is a customer engagement platform that provides communication across various digital channels. The company offers services such as customer analytics, cross-channel marketing, web and app personalization, and real-time transactional alerts. MoEngage serves sectors like financial services, media & entertainment, food & beverage, travel & hospitality, and retail & e-commerce. It was founded in 2014 and is based in San Francisco, California.
RedPoint Global is a technology company that operates in the customer data platform industry. The company offers a platform that provides automated data quality and identity resolution, journey orchestration for campaigns, and real-time customer interactions. RedPoint Global primarily serves sectors such as financial services, healthcare, media and entertainment, retail, telecommunications, and travel and hospitality. It was founded in 2006 and is based in Wellesley, Massachusetts.
mediarithmics is a next-generation Customer Data Platform (CDP) focused on marketing personalisation and audience monetisation. The company offers a SaaS solution that enables real-time segmentation, granular targeting, and omni-channel campaign deployment for various user levels, from beginners to tech-savvy professionals. mediarithmics primarily serves the retail and media sectors, providing tools for data-centric marketing, advertising operations, and data science teams. It was founded in 2013 and is based in Paris, France.
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