
eToro
Founded Year
2007Stage
Series F | AliveTotal Raised
$460.46MValuation
$0000Last Raised
$250M | 2 yrs agoRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-20 points in the past 30 days
About eToro
eToro offers a social investment platform that operates in the financial services industry. The company provides a platform for investing in stocks and digital assets, trading contracts for difference (CFDs), and a community feature for users to exchange investment strategies and share market insights. eToro primarily serves retail investors looking to engage in stock and cryptocurrency investments and trading. It was founded in 2007 and is based in Limassol, Cyprus.
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ESPs containing eToro
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
Active trading platforms provide retail investors, active traders, and institutional clients with access to a diverse array of investment options, including stocks, ETFs, options, and cryptocurrencies, often with commission-free trading. They typically feature capabilities such as fractional share trading, advanced charting tools, and educational resources to enhance the trading experience. These …
eToro named as Challenger among 8 other companies, including Charles Schwab, Robinhood, and Interactive Brokers.
eToro's Products & Differentiators
Social
eToro is built around social collaboration. We have created a community where users can connect, share, and learn. On eToro, users can view other investors’ portfolios and statistics, and interact with them to exchange ideas, discuss strategies and benefit from shared knowledge. The eToro platform has a multitude of social features which allow users to interact, access financial education materials, encourage engagement and make the financial markets more accessible. The notable aspects of eToro’s social network include the ability of users to upload, post and comment and allow users to create profiles and engage with eToro’s dynamic Newsfeed.
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Research containing eToro
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned eToro in 3 CB Insights research briefs, most recently on Oct 3, 2023.

Oct 3, 2023 report
Fintech 100: The most promising fintech startups of 2023

May 26, 2022
Where are the next US tech hubs?Expert Collections containing eToro
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
eToro is included in 5 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,258 items
Blockchain
9,276 items
Companies in this collection build, apply, and analyze blockchain and cryptocurrency technologies for business or consumer use cases. Categories include blockchain infrastructure and development, crypto & DeFi, Web3, NFTs, gaming, supply chain, enterprise blockchain, and more.
Wealth Tech
2,335 items
Companies and startups in this collection digitize & streamline the delivery of wealth management. Included: Startups that offer technology-enabled tools for active and passive wealth management for retail investors and advisors.
Fintech 100
749 items
250 of the most promising private companies applying a mix of software and technology to transform the financial services industry.
Fintech
13,559 items
Excludes US-based companies
eToro Patents
eToro has filed 11 patents.
The 3 most popular patent topics include:
- financial markets
- collective intelligence
- derivatives (finance)

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
3/12/2018 | 11/26/2019 | Graphical user interface elements, Graphical user interfaces, Graphical control elements, Graphical user interface testing, User interfaces | Grant |
Application Date | 3/12/2018 |
---|---|
Grant Date | 11/26/2019 |
Title | |
Related Topics | Graphical user interface elements, Graphical user interfaces, Graphical control elements, Graphical user interface testing, User interfaces |
Status | Grant |
Latest eToro News
Jan 23, 2025
Today eToro has announced the appointment of Lale Akoner as its new Global Market Analyst. Based in London, Lale will oversee the market insights at eToro and lead a global team of analysts responsible for providing macroeconomic and asset-level analysis of equities, currencies, commodities, ETFs, and cryptocurrencies. Her role will also include collaborating with eToro's Investment Team to expand the company's investment offerings. Lale Akoner brings over a decade of experience in the asset management sector, having previously served as a multi-asset portfolio manager at Newton Investment Management. Prior to this, she worked as a senior investment strategist for BNY Mellon Investment Management, gaining experience in both London and New York. In addition to her extensive background in asset management, Lale is known for her role as an on-the-record source and live-broadcast commentator for several major media outlets, including Bloomberg, CNBC, and the BBC. In her new position, she will act as the global spokesperson for eToro's market views. Mati Alon, Editor-in-Chief at eToro, commented on the appointment, saying: "Lale brings exceptional experience from an impressive career in asset management and research. Crucially, she also shares our passion for breaking down barriers to investing by providing accessible market analysis and educational content to help our users to invest, share, and learn. She is a valuable addition to our team of 16 market analysts providing global markets coverage." Lale Akoner expressed her enthusiasm for joining eToro, stating: "Over my career, I have seen how technology has made it easier for people to invest and learn about finance, and platforms like eToro have been at the forefront of this. I'm excited to be joining a business that shares my conviction that investing should be for everyone, and that the best way to achieve this is by providing tools and education that are both comprehensive and accessible for investors at different stages of their journey." Follow us on:
eToro Frequently Asked Questions (FAQ)
When was eToro founded?
eToro was founded in 2007.
Where is eToro's headquarters?
eToro's headquarters is located at 4 Profiti Ilia Street, Germasogeia, Limassol.
What is eToro's latest funding round?
eToro's latest funding round is Series F.
How much did eToro raise?
eToro raised a total of $460.46M.
Who are the investors of eToro?
Investors of eToro include Social Leverage, SoftBank, Velvet Sea Ventures, Spark Capital, ION Group and 26 more.
Who are eToro's competitors?
Competitors of eToro include Starting Finance, BurjX, AlgoPear, Webull, StockGro and 7 more.
What products does eToro offer?
eToro's products include Social and 4 more.
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Compare eToro to Competitors

Binance develops a cryptocurrency exchange platform. It specializes in trading various digital assets. The company offers services such as spot market trading, futures and options trading, as well as peer-to-peer transactions. Binance also provides tools for margin trading, automated trading bots, and educational resources. It was founded in 2017 and is based in George Town, Cayman Islands.

Kraken focuses on digital currency exchange. The company provides a platform for trading various digital currencies, including bitcoin, offering a secure and efficient service for its users. Kraken primarily serves the financial technology industry. It was founded in 2011 and is based in San Francisco, California.

Public is an investing platform that offers a diverse range of financial products across multiple asset classes. The company provides tools for trading stocks, options, and cryptocurrencies, as well as investing in bonds, ETFs, and treasuries, complemented by high-yield cash accounts and tailored investment plans. Public also integrates AI-powered data and analysis into the investment experience, fostering a community-driven environment for sharing insights and educational content. Public was formerly known as TapX Trading & Analytics. It was founded in 2019 and is based in New York, New York.

Gemini is a cryptocurrency exchange and custodian that specializes in digital asset services. The company offers a platform for buying, selling, storing, and staking various cryptocurrencies, as well as trading cryptocurrency derivatives. Gemini serves a diverse market, including individual and institutional investors, fintechs, and banks. Gemini was formerly known as Gemini Trust Company. It was founded in 2015 and is based in New York, New York.

BlockFi is a financial services company that offers wealth management products for cryptocurrency investors, operating within the fintech and blockchain technology sectors. The company provides USD loans backed by cryptocurrency, interest-earning accounts for digital assets, and a platform for trading various cryptocurrencies. It was founded in 2017 and is based in Jersey City, New Jersey.

BurjX provides cryptocurrency trading exchange and broker-dealer solutions. It develops a platform for trading digital assets, managing digital asset wallets, and facilitating financial transactions. It was founded in 2022 and is based in New York, New York.
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